Main Phils Ride 2019 Logo

Welcome to the Phil's Ride 2019 page
To go to the 2020 page click here

About This Page

This 2019 page is an archive of our fundraising from 2019 and is presented here as it was last edited on the 12th November 2019, shortly after our wrap party and premiere of the years videos.

About Phil's Ride 2019
Phil's Ride is a bicycle and motorcycle ride on August Bank Holiday Sunday open to anyone who'd like to rock up on 2 wheels, in aid of the East Anglian Air Ambulance.

Open to bicycle riders of all abilities and motorcycle's from 125cc upwards.

This simplistic web site is designed to provide you with the information to need to get to to quickly and easily.

Click the links on the right to donate via our JustGiving page and view our current total.

Follow all the latest developments and discussions on our Facebook page.

Click the link on the right to download your sponsorship form.

LATEST NEWS - November 2019
Wrap Party 9th Nov 2019

Cheque Presentation

This is our video for 2019's Phil's Ride. It capture the sadness of why we do what we do, but the joy of everyone coming together to make such a great day.

The day before our main event, Team MAMILTON cycled to Blakeney, apeing the journey the motorcyles would do the following day.

This year Phil's Ride was BBC Radio Norfolk's Treasure Quest's location for the treasure. You can relive Julie Reinger's visit with this synchonisation of the BBC's audio and our video.

The EAAA helicopter takes off to signify the start of our ride as c.200 riders set off on two wheels to commence their ride.

Our annual Wrap Party took place on the 9th November at The Old White Bell, Southery, whereby we we presented the cheque to East Anglian Air Ambulance representative Amy Haynes.

Also debut were our video material from the events. The clips surround this message.

An alternate ride for pedal power as Team MAMILTON provide the navigation to The Denver Bell in under 4 mins.

Holly-Jean, the comensurate professional, didn't know what she'd let herself in for when she agreed to duet with MAMILTON's James. It was a happy ending though!

Phil's Jane had agreed to have her head shaved if we hit our £16.8k target. We hit the target during our auction so we had an impromptu hair dressing appointment live on stage.

Hear the interview with me on BBC Radio Norfolk's Angie George show the day after our event. Also, a lovely mention from the Quest Master the following week.

St. Ives to St. Ives, 390 Mile Cycle Ride
13th to 15th Sept

It may have gone unnoticed by all the other happening's with Phil's Ride, but don't lose sight of the mammoth challenge David Beeton, Ben Layn and Callum Buthcer undertook and conquered the St. Ives to St. Ives bicycle ride. Starting on the 13th September at 8.11am sharp, they rode in to St. Ives Cornwall on the 15th Septmber at 6.52pm.

If you would like to respect this magnificent feat, it's not too late to show your appreciation by clicking on our JustGiving link and donating any amount you can.

David Ben Cal

David Beeton's Sponsorship Shirt
Ben Layn's Sponsorship Shirt
Callum Butcher's Sponsorship Shirt


25th August - Ride Day Report

Riders were already arriving at the playing field by 10am, so we knew there were some keen riders eager to get going. By 11am and the opening of registration, many cyclists and riders were already anticipating the arrival of Helimed Two, the radio was tuned in to BBC Radio Norfolk's Treasure Quest and the heat from the sun proved to be so much that the registration tent had already sold out of water.

As riders on all forms of two wheels gathered in the sweltering heat, Helimed-Two from Cambridge was running late but arrived just as BBC Radio Norfolk's Treasure Quest team arrived, finding the "Treasure" on the lone bike in the field.

After a very emotional interview where both Spike and myself tried to get words out (yes, we blubbed live on BBC Radio) quite few pics were taken by the press with the Helimed and departure time ensued.

The Helimed done us all proud, taking off with the bikes in a very dramatic scene for the spectators. The motorcycle cavalcade wound it's way through middle Norfolk to the coast, the cyclist pedalled as best they could in the heat to their watering hole.

Returning several hours later to the gathering point at the entrance to Southery, the motorcycles had timed their ride to perfection as at 4.30pm the entourage of bicycles and motorcycles returned to a very warm welcome to The Old White Bell.

Live music into the evening was led by Holly-Jean and when the auction managed to raise just over £1,300 alone, we had news from the accounting personnel that we'd breached our target of £16,780.82 - Jane was lined up to have her head shaved.

The merriment went on into the evening, with a good time had by all.

Be sure to check out all the photo's and video's taken on our Facebook page or [for a limited time] by clicking one of the images left or below.

Home Bike Today

Dance Night - 19th October 2019

Book your taxi's for dance night at Southery Village Hall for Saturday the 19th October for a good old fashioned dance evening with live music from "The Strollers".

Bring your own drinks and nibbles. Tickets are £8 on the door and the Facebook Event link can be found here. (Link TBA) 50% of the evening's profit will be going to Phil's Ride

PR19 Auction Items

Mountain bike

Mens Mountain Bike
(Spike & beer not included)

Sold at £175


Locally handcrafted garden

Sold at £160

Table & Chairs

Locally handcrafted garden
table & chairs
(bottle & glasses not included)
Sold at £210

Aeroplane Ride

Light aircraft flight for 2 donated & flown by TV commentator & ex pro racer Steve Parrish
Sold at £230

Red Bull

Red Bull Racing jacket
(size XL)

Sold at £100

Gin Bar

Hand crafted Gin Bar, with Gin & Glasses

Sold at £80

Motorbike Jacket

Motorcycle jacket (size L)
(Claire not included)

Sold at £50

Rose Canvas

Yellow Rose canvas painted by local artist
Leila Whitehead
Sold at £215

EAAA Helimed

EAAA hangar visit for [up to] five people

Sold at £50

Builders Bash Sat 13th July

A fabulous afternoon and evening as Ben Layn and David Beeton hosted the Builders Bash. With a BBQ, Bouncy Castle, football, swimming pool and live bands, there was fun for all the family. Exceedingly well attended and a fabulously successful event. Stay tuned for their donation update.

Car Wash Sat 6th July

The rain didn't stop the Phil's Ride team from washing cars in the Old White Bell car park as we figured we were going to get wet anyway.
The afternoon was a resounding success and a grand total of £379.39 was raised and added to our fund raising total.



Jane head shave
Jane after her head shaved on the evening of 25th August 2019

Head Shave

As promised, upon smasking our target during the auction in the evening of the 25th August, Jane duly had her head shaved.

Phil's Ride started in 2016 as a memorial ride for Phil Beeton who sadly lost his life in an RTC in October 2015. Due to the swift action of the EAAA, they were instrumental in saving Phil's nephews life Jack, by airlifting him to Addenbrokes Hospital. Jack is alive today because of the EAAA.

Phil's Ride has gone from strength to strength. The first ride in 2016 saw a pigrimage of motorcycles undertake a return ride to Blakeney which is where Phil and Jane (Phil's partner) used to ride for leisure days out. Also on this day, not wanting to be left out because they didn't have an engine, a collection of cyclists rode a local route also in commemoration. This first ride in 2016 set the precedence for the following years and every year we've rode in Phil's memory.

Team MAMILTON (Middle Aged Men In Lycra Tour Of Norfolk) in 2017 undertook a cycling circumnavigation of Norfolk over 4 days and in 2018 done the same 197 mile route in under 24hours.

So far, Phil's Ride has raised a total of £35,141.25 for the EAAA in 3 years and this years total is already underway!

Coastal View

Phil's Ride 25th August 2019
The really big news for our 2019 campaign is, emergencies aside, we'll be having a visit from the EAAA Helimed Anglia One on our big ride day on the 25th August. The Helimed will be landing on Southery Playing Field at approximately 11.00am so the public can meet and speak with the crew as wellas gain an insight as to how they work. Providing all goes to plan, depature will be coinciding with the cyclists and motorcyclists departure time of 12.30pm, signalling the start of the ride.

Taking Part
If you would like to take part and join the ever growing number of riders on 2 wheels for Phil's Ride, simply turn up with your steed of choice at the Playing Field in Southery (PE380NB) from 11.00am [onwards] on Sunday 25th August 2019. (NB: Due to the popularity of the event, car parking will be conjested, so we advise people arriving by car to park sensibly in the side streets, the extra parking facility opposite the Old White Bell and the Village Hall car park, located close to the playing field and of course be mindful and respect local residents.)

  • Bicycles will ride a local 21 mile return route to Downham Market to the Wimbotsham Chequers. The exact route is TBA
  • Motorcycles will ride a 109 mile return route to Blakeney
  • Mini Ride will be parent supervised bicycle laps of The Old White Bell car park. Despite the weather, this proved very popular with young children last year

All we ask for taking part is a donation in one of our two collection buckets upon arrival at time of registration of at least £5, or if you'd rather sponsorship forms are available to download and print. All donations, no matter how small, will be greatly appreciated.

A "Phil's Ride - In Aid of East Anglia Air Ambulance" high-vis will be loaned to all riders (subject to availbility) upon your registration. These have cost our sponsors quite a bit of money so please return this after your ride.

The bicycles will be organised into groups at registration for marshalling purposes consisting of Casual, Experienced and Enthusiast. The groups will have staggered starts to aid the marshals and the impact of the short ride on the A10 for other road users.

Should a cyclist be unable to do the full distance, simply wait for one of our support vehicles to take your and your bicycle back to the Old White Bell.

The motorcycle ride will again be riding 109 miles to Blakeney as frequented so often by Phil and Jane on his bike.

The Southery playing field is quite a bit larger than The Old White Bell car park but it does have a narrow entrance, so I'd ask all cars to park in the streets, The Old White Bell overflow car park opposite the Old White Bell and the village hall car park.

Bikes at PR18

At 12.30pm, we'll hold an observance of
1 mins Noise, along with the Anglia One Helimed
in a remark of respect and remembrance of Phil and his family.

We advise all motorcycles to brim their tanks before arriving. For those not familiar with the area, the nearest petrol station is Stone Cross, Downham Market, PE380AD to the north of Southery or BP, Littleport, CB61JJ if coming from the south.

The ride will be marshalled by riders in orange high-vis and will follow a fairly simple main road ride to Blakeney via Mundford and Swaffham, stopping at Blakeney where the burger van will [hopefully] be prepared for our arrival for a 40min stop. All being well, the petrol station as we arrive at Blakeney will be a functioning 24/7 pay-at-pump by then (I'll confirm as soon as I can on this) however if not, we'll make a fuel stop at Wells-Next-The-Sea which will be on our return leg shortly after departing Blakeney.

The return leg will be the same as 2018's route via Wells-next-the-Sea, turning left after Holkham Hall estate, through Burnham Market, left at the pond at Stanhoe, through the CITB at Bircham Newton, Fitcham, Grimston, Gayton, East Walton, Narborough and then pick up the Swaffham Road near RAF Marham and back to Southery. All being well, motorcycles will be entering the northern entrance to the village at 4.30pm and will escort the cyclists the last few hundred yards back to the pub.

Phil's "Mini" Ride
Available for small children with parental supervision, we'll also be running a Phil's "Mini" Ride, open to the younger generation who are unable to participate in either of the main rides. This ride will consist of sponsored laps of The Old White Bell car park on 2 wheels (stabilisers are of course allowed) and will be supervised by some of the MAMILTON team, however parently help and supervision would also be appreciated.

Phil's Ride 2019 Xtra


If you are a serious cyclist and and would like a challenging ride, why not join Team MAMILTON on Saturday 24th August and ride the 109mile distance the motorcycles will be doing the next day. Needless to say, the 109 mile ride isn't for the novice but from feedback we appreciate that some riders would like more of a challenge before the leisure ride on the Sunday.
If you, a team or a club of riders is interested in this challenge, then email the team on to register your interest.


June 2019 Update - No Xtra ride is planned for this year, but a big trip is planned for those few who wish to go on a [very] long ride. Planning for June 2021, the ride is in its infancy of a foetus of an idea, but essentially it's envisaged to acknowledge the 10 year anniversary of Fat Bloke On A Moped and "do" Britain again. Call it a lap of honour.

Facebook link

Sponsorship Form

Our Poster


Motorcycle Route
Link to Motorcycle map

As previously, the route is a ducks and drakes route and will be marshalled. It's slightly different than last years route north of Fakenham, encompassing a more picturesque route.


Bicycle Route
Bicycle route thumb to main bicycle route poster
The bicycle route this year was so successful last year, we've decided to leave it unchanged, with just one rest stop at The Denver Bell before the turn around point and second rest point at The Chequers in Wimbotsham.

Please Note!

The bicycle and motorcycle rides will be taking part on public highway's and as such it is the riders responsibility to ensure they are wearing the correct safety equipment such as helmets, gloves, etc,. and have a legal and roadworthy vehicle.

The organisers of Phil's Ride accept no responsibility or liability for matters arising for participation in this event.

A small collection of previous Phil's Ride videos and pictures.


Phil's Ride 2016
2016 Logo

£6,205.22 raised

Phil's Ride set out to remember Phil Beeton by doing a ride both him and Jane undertook on a regular basis, that of a trip to Blakeney. Cyclists wanted to take part too and so the motorcyclists headed to Blakeny and the cyclists undertook a local round trip of the local roads to Southery.

Phils Ride 2017
2017 Logo

12,155.22 raised

Encouraged by the turnout from the original ride in 2016, we were frankly astonished by the amount of riders on 2 wheels who turned out for this years ride.
Team MAMILTON rode the entire circumference of Norfolk over a 4 day adventure raising funds and awareness.
On the day itself, the weather was utterly amazing, the live music in the evening headed up by the wonderful Holly-Jean was cracking and the day was topped off by an awesome final total.

Phil's Ride 2018
2018 Logo

£16,780.81 raised

In frankly atrotious weather which defintely affected the numbers, PR18 went ahead. Everybody was soaked right through but it didn't dampen the spirits and by the evening the weather had cleared and the crowds once again enjoyed the live music from team Fran.

Britania Pier Thumb

Starting at midnight Friday 22nd/Sat 23rd June 2018, Team MAMILTON set off on the 197 mile circumnavigation of Norfolk in just one day. They completed the feat in just over 19 hours, thoroughly exhausted. Click the picture above to see all the submitted images and check out our Facebook page for more on their amazing effort.

Contact: David & Jane on  

Page last updated 12th Nov 2019

Link to the East Anglia Air Ambulance web page